
JLP · Kana Richesse
Pure Aroma Shampoo
Pure Aroma Shampoo
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441.000₫Original price: 882.000₫
You save 441.000₫
In stock
SKU: L1020
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Watch us on TikTok- All-in-one shampoo for scalp and hair; no conditioner needed
- Active ingredient dipotassium glycyrrhizate (licorice-derived) helps prevent dandruff and itching (quasi-drug in Japan)
- Coconut-derived amino-acid cleansers and a rich lather; no squeaky finish
- 23 hair-conditioning ingredients: ginseng root, camellia seed, swertia, panthenol, hyaluronic acid, collagen, silk...
- Heat-active silk derivative forms a protective film under the dryer for a smooth, silky feel
- Alcohol-free, mineral-oil-free, no synthetic fragrance, sulfate-free, silicone-free; geranium and lavender aroma oils
- Volume
- 300mL
- Origin
- Japan
Suitable skin types
- Hair that lacks shine
- Hair losing body and bounce
- Hair losing volume
- Dry and frizzy hair
- Hair damaged by coloring or bleaching
Product description
Pure Aroma Shampoo (now sold in Japan as PA Shampoo EX) is Japan Life Pharmaceutical's all-in-one scalp shampoo that cares for the scalp and hair at the same time. In Japan it is a quasi-drug (医薬部外品): its active ingredient, licorice-derived dipotassium glycyrrhizate, helps prevent dandruff and itching.
Coconut-derived amino-acid cleansers wash the scalp and hair in a rich lather without a squeaky finish, and 23 hair-conditioning ingredients such as ginseng root, camellia seed and swertia extracts, panthenol, hyaluronic acid, collagen and silk care for both. One step is enough and no conditioner is needed, which keeps friction low. A heat-active silk derivative reacts to the heat of the dryer to form a protective, moisturizing film for a smooth, silky feel.
Scented with an original blend of natural aroma oils such as geranium and lavender. Alcohol-free, mineral-oil-free, no synthetic fragrance, no tar colorants, sulfate-free cleansers, silicone-free. The brand states the product was renamed from Pure Aroma Shampoo to PA Shampoo EX with no change in ingredients.
Key ingredients
Dipotassium glycyrrhizate (active ingredient, licorice-derived)
The product's active ingredient (有効成分): helps prevent dandruff and itching and keeps the scalp clean and healthy.
TEA-cocoyl glutamate (coconut-derived amino-acid cleanser)
Gentle cleansing with a strong conditioning effect; leaves moisture in hair and scalp.
Ginseng root extract
The saponins in ginseng moisturize the scalp and help keep it healthy.
Camellia (Camellia japonica) seed extract
Rich in oleic acid with high moisturizing power; helps limit dandruff and itching caused by dryness.
Heat-active silk derivative
Reacts to dryer heat to form a protective film that moisturizes and smooths the hair surface.
How to use
1. Wet hair and scalp with lukewarm water. 2. Work an appropriate amount into a lather in your palms, then spread it through the hair. 3. Wash the scalp gently while massaging it into a lather. 4. If the hair does not have enough lather, lather a little more and wash the hair with the foam. 5. Leave the lather on for about 30 seconds as a foam pack, then rinse thoroughly. About 1.5–2 months of use for medium-length hair.
Full ingredients
Ingredients (INCI)
Dipotassium Glycyrrhizate, Water/Aqua, TEA-Cocoyl Glutamate, Cocamide DEA, Sodium C14-16 Olefin Sulfonate, Pentylene Glycol, Propanediol, Cocamidopropyl Betaine, Polyquaternium-10, Phenoxyethanol, Fragrance/Parfum, Potassium Hydroxide, Citrus Aurantium Amara Peel Extract, Butylene Glycol, Camellia Japonica Seed Extract, N-[2-Hydroxy-3-[3-(Dihydroxymethylsilyl)Propoxy]Propyl] Hydrolyzed Silk, Panthenol, Prunus Yedoensis Leaf Extract, Paeonia Albiflora Root Extract, Mentha Piperita Leaf Extract, Citrus Unshiu Peel Extract, Sodium Hyaluronate, Eriobotrya Japonica Leaf Extract, Kjellmaniella Crassifolia Extract, Sulfur-Containing Aluminum Silicate, Squalane, Prunus Armeniaca Juice, Glycerin, Glycine Soja Seed Extract, Chlorella Vulgaris Extract, Aloe Barbadensis Leaf Extract, Swertia Japonica Extract, Glycyrrhiza Glabra Root Extract, Glycerylamidoethyl Methacrylate/Stearyl Methacrylate Copolymer, Panax Ginseng Root Extract, Hydrolyzed Collagen, Pueraria Lobata Root Extract
Ingredient — Function
| Ingredient | Function |
|---|---|
| Dipotassium Glycyrrhizate | Humectant, Skin conditioning |
| Water/Aqua | Solvent |
| TEA-Cocoyl Glutamate | Cleansing, Hair conditioning, Surfactant - cleansing |
| Cocamide DEA | Surfactant - emulsifying, Emulsion stabilising, Surfactant - foam boosting, Surfactant - cleansing, Viscosity controlling |
| Sodium C14-16 Olefin Sulfonate | Cleansing, Foaming, Surfactant - cleansing |
| Pentylene Glycol | Skin conditioning, Solvent |
| Propanediol | Solvent, Viscosity controlling |
| Cocamidopropyl Betaine | Antistatic, Cleansing, Surfactant - foam boosting, Hair conditioning, Surfactant - cleansing, Viscosity controlling, Skin conditioning - miscellaneous |
| Polyquaternium-10 | Antistatic, Film forming |
| Phenoxyethanol | Antimicrobial, Preservative |
| Fragrance/Parfum | Fragrance |
| Potassium Hydroxide | Buffering |
| Citrus Aurantium Amara Peel Extract | Fragrance, Refreshing, Skin conditioning |
| Butylene Glycol | Humectant, Skin conditioning, Solvent, Viscosity controlling |
| Camellia Japonica Seed Extract | Skin conditioning |
| N-[2-Hydroxy-3-[3-(Dihydroxymethylsilyl)Propoxy]Propyl] Hydrolyzed Silk | Hair conditioning |
| Panthenol | Antistatic, Hair conditioning, Skin conditioning |
| Prunus Yedoensis Leaf Extract | Skin conditioning |
| Paeonia Albiflora Root Extract | Skin conditioning |
| Mentha Piperita Leaf Extract | Skin conditioning |
| Citrus Unshiu Peel Extract | Fragrance |
| Sodium Hyaluronate | Humectant, Skin conditioning |
| Eriobotrya Japonica Leaf Extract | Skin conditioning, Skin protecting, Tonic |
| Kjellmaniella Crassifolia Extract | Skin conditioning - emollient |
| Sulfur-Containing Aluminum Silicate | Hair conditioning |
| Squalane | Skin conditioning - emollient, Hair conditioning, Refatting, Skin conditioning |
| Prunus Armeniaca Juice | Moisturising |
| Glycerin | Hair conditioning, Humectant, Skin protecting, Solvent, Viscosity controlling |
| Glycine Soja Seed Extract | Skin conditioning |
| Chlorella Vulgaris Extract | Skin conditioning |
| Aloe Barbadensis Leaf Extract | Skin conditioning - emollient, Humectant, Skin conditioning |
| Swertia Japonica Extract | Skin conditioning |
| Glycyrrhiza Glabra Root Extract | Skin conditioning - emollient, Skin conditioning, Smoothing, Soothing |
| Glycerylamidoethyl Methacrylate/Stearyl Methacrylate Copolymer | Film forming, Humectant |
| Panax Ginseng Root Extract | Skin conditioning - emollient, Hair conditioning, Skin protecting, Tonic |
| Hydrolyzed Collagen | Antistatic, Skin conditioning - emollient, Film forming, Hair conditioning, Humectant, Skin conditioning |
| Pueraria Lobata Root Extract | Humectant |
As printed on the package
[有効成分] グリチルリチン酸ジカリウム [その他の成分] 精製水、N-ヤシ油脂肪酸アシル-L-グルタミン酸トリエタノールアミン液、ヤシ油脂肪酸ジエタノールアミド、テトラデセンスルホン酸ナトリウム液、1,2-ペンタンジオール、1,3-プロパンジオール、ヤシ油脂肪酸アミドプロピルベタイン液、塩化O-[2-ヒドロキシ-3-(トリメチルアンモニオ)プロピル]ヒドロキシエチルセルロース、フェノキシエタノール、香料、水酸化カリウム、トウヒエキス、1,3-ブチレングリコール、ツバキエキス、N-[2-ヒドロキシ-3-[3-(ジヒドロキシメチルシリル)プロポキシ]プロピル]加水分解シルク、D-パントテニルアルコール、サクラ葉抽出液、シャクヤクエキス、セイヨウハッカエキス、チンピエキス、ヒアルロン酸ナトリウム(2)、ビワ葉エキス、海藻エキス(1)、含硫ケイ酸アルミニウム、スクワラン、アンズ果汁、濃グリセリン、ダイズエキス、クロレラエキス、アロエエキス(2)、センブリエキス、カンゾウフラボノイド、グリセリル-N-(2-メタクリロイルオキシエチル)カルバメート・メタクリル酸ステアリル共重合体、ニンジンエキス、加水分解コラーゲン末、カッコンエキス
Precautions for use
Rinse thoroughly: leftover shampoo can cause scalp trouble, so rinse the scalp carefully as well as the hair. Do not use on areas with wounds, swelling, eczema or other abnormalities. If the product gets into the eyes, rinse it out immediately. If the product does not suit your skin, i.e. in cases such as the following, stop using it. Continuing to use it may worsen the symptoms, so consulting a dermatologist is recommended. (1) If redness, swelling, itching, irritation or other abnormalities appear during use. (2) If such abnormalities appear when direct sunlight strikes the skin where the product was used.
Product information
- Product line
- Kana Richesse
- Origin
- Japan
- Volume
- 300mL
- Product code (SKU)
- L1020
- Manufacturer
- Japan Life Pharmaceutical Co., Ltd. (日本ライフ製薬株式会社)Shinjuku Park Tower N30F, 3-7-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo 163-1030, Japan
- Manufacturer (per the brand's legal notice)
- 株式会社シュウエイトレーディング (Shuei Trading Co., Ltd.) — 製造元 (manufacturer) per the official legal notice
- Distributor in Vietnam
- Shuei Trading Việt Nam (JLP Việt Nam)
- Category in Japan
- Quasi-drug (医薬部外品): medicated shampoo with an active ingredient
- Active ingredient
- Dipotassium glycyrrhizate (グリチルリチン酸ジカリウム), licorice-derived
- Approved effects (効能・効果)
- Prevents dandruff and itching. Cleanses hair and scalp. Keeps hair and scalp healthy. Prevents sweat odor of hair and scalp.
- Formula claims (brand)
- Alcohol-free, mineral-oil-free, no synthetic fragrance, no tar colorants, no sulfate cleansers, silicone-free. Natural essential-oil scent.
- Name and packaging
- The brand renamed Pure Aroma Shampoo (ピュアアロマシャンプー) to PA Shampoo EX with no change in ingredients; the new package is a brown pump bottle.
- Approximate usage period
- About 1.5–2 months for medium-length hair
- Unit
- Piece